← Directory
FIRST FINANCIAL SERVICES, LLC
CRD 329276File 801-129538
APPROVED
Retail clients
Custody
Filing as of Mar 31, 2026
Feed vintage Aug 17, 2026
Regulatory AUM
$103.2M
Bottom 25% of cohort (national)
Discretionary AUM
$103.2M
Clients
91
197 accounts
Employees
5
Bottom 25% of cohort in AR
Identity & registration
ADV Item 1- Organization form
- Limited Liability Company
- Firm type
- Registered
- SEC region
- FWRO
- Registration date
- Feb 22, 2024
- Principal office
- 1509 MART DRIVE, SUITE B, LITTLE ROCK, AR, 72202
- Phone
- 501-666-0302
Assets & accounts
ADV Item 5F- Total regulatory AUM
- $103.2M
- Discretionary AUM
- $103.2M
- Non-discretionary AUM
- $0
- Discretionary accounts
- 197
- Non-discretionary accounts
- 0
- Total accounts
- 197
- AUM per client
- $1.1M
Clients by type
ADV Item 5D| Client type | Clients | AUM |
|---|---|---|
| Charitable organizations | Fewer than 5 | $859K |
| High net worth individuals | 37 | $84.0M |
| Pension and profit sharing plans | Fewer than 5 | $2.2M |
| Individuals (other than high net worth individuals) | 51 | $16.0M |
Compensation & activities
ADV Items 5E, 5GCompensation
- Commissions
- A percentage of assets under your management
Advisory activities
- Financial planning services
- Portfolio management for individuals and/or small businesses
Custody
ADV Item 9- Firm Custody Cash
- Yes
- Firm Custody Assets
- No
- Firm Custody Clients
- No
- Firm Custody Securities
- Yes
- Related Person Custody Cash
- No
- Related Person Custody Assets
- No
- Related Person Custody Clients
- No
- Related Person Custody Securities
- No
Disclosure events
ADV Item 11This firm answered no to every Item 11 disclosure question in this filing.
Filed changes
| Date | Field | From | To |
|---|---|---|---|
| Aug 12, 2026 | Registration | — | APPROVED |
Every value above is reproduced from this firm's Form ADV filing. Fields the firm left blank are shown as “Not reported” rather than filled in from other sources.