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PLAN2THRIVE FINANCIAL
Legal name: PLAN2THRIVE FINANCIAL, LLC
CRD 317005File 801-132052
APPROVED
Retail clients
Filing as of Feb 17, 2026
Feed vintage Oct 1, 2026
Regulatory AUM
$147.5M
Bottom 25% of cohort (national)
Discretionary AUM
$136.3M
Non-discretionary $11.2M
Clients
245
766 accounts
Employees
4
Bottom 25% of cohort in IA
Identity & registration
ADV Item 1- Organization form
- Limited Liability Company
- Firm type
- Registered
- SEC region
- CHRO
- Registration date
- Mar 3, 2025
- Principal office
- 220 W DAVENPORT ST, ELDRIDGE, IA, 52748
- Phone
- 563-323-5790
Assets & accounts
ADV Item 5F- Total regulatory AUM
- $147.5M
- Discretionary AUM
- $136.3M
- Non-discretionary AUM
- $11.2M
- Discretionary accounts
- 763
- Non-discretionary accounts
- 3
- Total accounts
- 766
- AUM per client
- $602K
Clients by type
ADV Item 5D| Client type | Clients | AUM |
|---|---|---|
| Charitable organizations | 20 | $7.8M |
| High net worth individuals | 25 | $72.2M |
| Pension and profit sharing plans | Fewer than 5 | $11.2M |
| Individuals (other than high net worth individuals) | 197 | $56.4M |
Compensation & activities
ADV Items 5E, 5GCompensation
- Fixed fees
- Hourly charges
- A percentage of assets under your management
Advisory activities
- Financial planning services
- Selection of other advisers
- Portfolio management for individuals and/or small businesses
Custody
ADV Item 9- Firm Custody Cash
- No
- Firm Custody Assets
- No
- Firm Custody Clients
- No
- Firm Custody Securities
- No
- Related Person Custody Cash
- No
- Related Person Custody Assets
- No
- Related Person Custody Clients
- No
- Related Person Custody Securities
- No
Disclosure events
ADV Item 11This firm answered no to every Item 11 disclosure question in this filing.
Filed changes
| Date | Field | From | To | Change |
|---|---|---|---|---|
| Mar 1, 2026 | Employees | 6 | 4 | decreased by2 |
| Mar 1, 2026 | Clients | 240 | 245 | increased by5 |
| Mar 1, 2026 | AUM | $119,274,500 | $147,546,146 | increased by$28,271,646 |
| Mar 1, 2026 | Accounts | 243 | 766 | increased by523 |
| Dec 1, 2025 vs May 1, 2025 | Employees | 7 | 6 | decreased by1 |
| May 1, 2025 | Registration | — | APPROVED |
On Form 5500, an adviser usually appears as a plan service provider (Schedule C), not the plan sponsor.
See plans that list “PLAN2THRIVE FINANCIAL” as a service provider on 5500mcp →Matched by name only — Form ADV and Form 5500 share no identifier, and names are searched loosely (“PLAN2THRIVE FINANCIAL” may also match similarly-named firms). Confirm identity against each filing.
Every value above is reproduced from this firm's Form ADV filing. Fields the firm left blank are shown as “Not reported” rather than filled in from other sources.