← Directory
GREAT RIVER FINANCIAL
Legal name: GREAT RIVER FINANCIAL LLC
CRD 314172File 801-121581
APPROVED
Retail clients
Custody
Filing as of Sep 8, 2026
Feed vintage Oct 1, 2026
Regulatory AUM
$201.9M
Below cohort median (national)
Discretionary AUM
$201.9M
Clients
136
438 accounts
Employees
5
Bottom 25% of cohort in MN
Identity & registration
ADV Item 1- Organization form
- Limited Liability Company
- Firm type
- Registered
- SEC region
- CHRO
- Registration date
- Jun 24, 2021
- Principal office
- 9800 SHELARD PKWY, SUITE 113, PLYMOUTH, MN, 55441
- Phone
- 763-231-7581
Assets & accounts
ADV Item 5F- Total regulatory AUM
- $201.9M
- Discretionary AUM
- $201.9M
- Non-discretionary AUM
- $0
- Discretionary accounts
- 438
- Non-discretionary accounts
- 0
- Total accounts
- 438
- AUM per client
- $1.5M
Clients by type
ADV Item 5D| Client type | Clients | AUM |
|---|---|---|
| High net worth individuals | 56 | $171.2M |
| Individuals (other than high net worth individuals) | 80 | $30.7M |
Compensation & activities
ADV Items 5E, 5GCompensation
- Hourly charges
- A percentage of assets under your management
Advisory activities
- Financial planning services
- Portfolio management for individuals and/or small businesses
Custody
ADV Item 9- Firm Custody Cash
- Yes
- Firm Custody Assets
- No
- Firm Custody Clients
- No
- Firm Custody Securities
- No
- Related Person Custody Cash
- No
- Related Person Custody Assets
- No
- Related Person Custody Clients
- No
- Related Person Custody Securities
- No
Disclosure events
ADV Item 11This firm answered no to every Item 11 disclosure question in this filing.
Filed changes
| Date | Field | From | To | Change |
|---|---|---|---|---|
| Sep 9, 2026 | Employees | 4 | 5 | increased by1 |
| Feb 1, 2026 | Employees | 3 | 4 | increased by1 |
| Feb 1, 2026 | Clients | 131 | 136 | increased by5 |
| Feb 1, 2026 | AUM | $162,062,965 | $201,939,212 | increased by$39,876,247 |
| Feb 1, 2026 | Accounts | 394 | 438 | increased by44 |
| Dec 1, 2025 vs May 1, 2025 | Employees | 4 | 3 | decreased by1 |
| May 1, 2025 vs Oct 1, 2022 | Employees | 2 | 4 | increased by2 |
| May 1, 2025 vs Oct 1, 2022 | Clients | 98 | 131 | increased by33 |
| May 1, 2025 vs Oct 1, 2022 | AUM | $114,517,119 | $162,062,965 | increased by$47,545,846 |
| May 1, 2025 vs Oct 1, 2022 | Accounts | 338 | 394 | increased by56 |
| Mar 1, 2022 | Custody | No | Yes | |
| Mar 1, 2022 | Clients | 96 | 98 | increased by2 |
| Mar 1, 2022 | AUM | $107,210,144 | $114,517,119 | increased by$7,306,975 |
| Mar 1, 2022 | Accounts | 332 | 338 | increased by6 |
| Nov 1, 2021 | Registration | APPROVED-120 | APPROVED |
On Form 5500, an adviser usually appears as a plan service provider (Schedule C), not the plan sponsor.
See plans that list “GREAT RIVER” as a service provider on 5500mcp →Matched by name only — Form ADV and Form 5500 share no identifier, and names are searched loosely (“GREAT RIVER” may also match similarly-named firms). Confirm identity against each filing.
Every value above is reproduced from this firm's Form ADV filing. Fields the firm left blank are shown as “Not reported” rather than filled in from other sources.