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MAGNIFI
Legal name: MAGNIFI LLC
CRD 309397File 801-119004
APPROVED
Retail clients
Disclosure events
Filing as of Jul 16, 2026
Feed vintage Oct 1, 2026
Regulatory AUM
$2.1M
Bottom 25% of cohort (national)
Discretionary AUM
$0
Non-discretionary $2.1M
Clients
7,648
7,648 accounts
Employees
35
Bottom 25% of cohort in CO
Identity & registration
ADV Item 1- Organization form
- Limited Liability Company
- Firm type
- Registered
- SEC region
- DRO
- Registration date
- Jul 1, 2020
- Principal office
- 1166 PEARL STREEY, BOULDER, CO, 80302
- Phone
- 888-807-4066
- Website
- https://www.magnifi.com/
Assets & accounts
ADV Item 5F- Total regulatory AUM
- $2.1M
- Discretionary AUM
- $0
- Non-discretionary AUM
- $2.1M
- Discretionary accounts
- 0
- Non-discretionary accounts
- 7,648
- Total accounts
- 7,648
- AUM per client
- $277
Clients by type
ADV Item 5D| Client type | Clients | AUM |
|---|---|---|
| Individuals (other than high net worth individuals) | 7,648 | $2.1M |
Compensation & activities
ADV Items 5E, 5GCompensation
- Other
- Other (described) — FIXED SUBSCRIPTION FEES
Advisory activities
- Other advisory activities
Custody
ADV Item 9- Firm Custody Cash
- No
- Firm Custody Assets
- No
- Firm Custody Clients
- No
- Firm Custody Securities
- No
- Related Person Custody Cash
- No
- Related Person Custody Assets
- No
- Related Person Custody Clients
- No
- Related Person Custody Securities
- No
Disclosure events
ADV Item 11- Q11E2
Filed changes
| Date | Field | From | To | Change |
|---|---|---|---|---|
| Apr 1, 2026 | Employees | 47 | 35 | decreased by12 |
| Apr 1, 2026 | Clients | 10,121 | 7,648 | decreased by2,473 |
| Apr 1, 2026 | AUM | $2,185,992 | $2,115,520 | decreased by$70,472 |
| Apr 1, 2026 | Accounts | 10,121 | 7,648 | decreased by2,473 |
| Dec 1, 2025 vs May 1, 2025 | Employees | 46 | 47 | increased by1 |
| May 1, 2025 vs Oct 1, 2022 | Employees | 16 | 46 | increased by30 |
| May 1, 2025 vs Oct 1, 2022 | Disclosures | No | Yes | |
| May 1, 2025 vs Oct 1, 2022 | Clients | 11 | 10,121 | increased by10,110 |
| May 1, 2025 vs Oct 1, 2022 | AUM | $13,180 | $2,185,992 | increased by$2,172,812 |
| May 1, 2025 vs Oct 1, 2022 | Accounts | 11 | 10,121 | increased by10,110 |
| Apr 1, 2022 | Employees | 20 | 16 | decreased by4 |
| Apr 1, 2022 | AUM | $0 | $13,180 | increased by$13,180 |
| Apr 1, 2022 | Accounts | 0 | 11 | increased by11 |
| Sep 1, 2021 | Employees | 22 | 20 | decreased by2 |
| Apr 1, 2021 | Registration | — | APPROVED |
On Form 5500, an adviser usually appears as a plan service provider (Schedule C), not the plan sponsor.
See plans that list “MAGNIFI” as a service provider on 5500mcp →Matched by name only — Form ADV and Form 5500 share no identifier, and names are searched loosely (“MAGNIFI” may also match similarly-named firms). Confirm identity against each filing.
Every value above is reproduced from this firm's Form ADV filing. Fields the firm left blank are shown as “Not reported” rather than filled in from other sources.

