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FIRST NEBRASKA FINANCIAL SERVICES
Legal name: FIRST NEBRASKA ADVISORY LLC
CRD 298667File 801-114691
APPROVED
Retail clients
Filing as of Sep 2, 2026
Feed vintage Oct 1, 2026
Regulatory AUM
$458.0M
Above cohort median (national)
Discretionary AUM
$0
Non-discretionary $458.0M
Clients
474
976 accounts
Employees
7
Below cohort median in NE
Identity & registration
ADV Item 1- Organization form
- Limited Liability Company
- Firm type
- Registered
- SEC region
- DRO
- Registration date
- Feb 12, 2019
- Principal office
- 202 W. 2ND ST., NORTH PLATTE, NE, 69101
- Phone
- (308) 534-1322
Assets & accounts
ADV Item 5F- Total regulatory AUM
- $458.0M
- Discretionary AUM
- $0
- Non-discretionary AUM
- $458.0M
- Discretionary accounts
- 0
- Non-discretionary accounts
- 976
- Total accounts
- 976
- AUM per client
- $966K
Clients by type
ADV Item 5D| Client type | Clients | AUM |
|---|---|---|
| Charitable organizations | Fewer than 5 | $4.6M |
| High net worth individuals | 85 | $281.5M |
| Pension and profit sharing plans | 11 | $18.7M |
| Individuals (other than high net worth individuals) | 378 | $153.2M |
Compensation & activities
ADV Items 5E, 5GCompensation
- A percentage of assets under your management
Advisory activities
- Financial planning services
- Selection of other advisers
- Portfolio management for individuals and/or small businesses
Custody
ADV Item 9- Firm Custody Cash
- No
- Firm Custody Assets
- No
- Firm Custody Clients
- No
- Firm Custody Securities
- No
- Related Person Custody Cash
- No
- Related Person Custody Assets
- No
- Related Person Custody Clients
- No
- Related Person Custody Securities
- No
Disclosure events
ADV Item 11This firm answered no to every Item 11 disclosure question in this filing.
Filed changes
| Date | Field | From | To | Change |
|---|---|---|---|---|
| Apr 1, 2026 | Employees | 6 | 7 | increased by1 |
| Apr 1, 2026 | Clients | 468 | 474 | increased by6 |
| Apr 1, 2026 | AUM | $413,039,001 | $457,995,070 | increased by$44,956,069 |
| Apr 1, 2026 | Accounts | 943 | 976 | increased by33 |
| May 1, 2025 vs Oct 1, 2022 | Employees | 3 | 6 | increased by3 |
| May 1, 2025 vs Oct 1, 2022 | Clients | 372 | 468 | increased by96 |
| May 1, 2025 vs Oct 1, 2022 | AUM | $282,326,452 | $413,039,001 | increased by$130,712,549 |
| May 1, 2025 vs Oct 1, 2022 | Accounts | 680 | 943 | increased by263 |
| Mar 1, 2022 | Clients | 332 | 372 | increased by40 |
| Mar 1, 2022 | AUM | $225,523,021 | $282,326,452 | increased by$56,803,431 |
| Mar 1, 2022 | Accounts | 592 | 680 | increased by88 |
| Apr 1, 2021 | Registration | — | APPROVED |
On Form 5500, an adviser usually appears as a plan service provider (Schedule C), not the plan sponsor.
See plans that list “FIRST NEBRASKA” as a service provider on 5500mcp →Matched by name only — Form ADV and Form 5500 share no identifier, and names are searched loosely (“FIRST NEBRASKA” may also match similarly-named firms). Confirm identity against each filing.
Every value above is reproduced from this firm's Form ADV filing. Fields the firm left blank are shown as “Not reported” rather than filled in from other sources.

