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UNCOMMON CENTS INVESTING
Legal name: UNCOMMON CENTS INVESTING, INC
CRD 290105File 801-111907
APPROVED
Retail clients
Custody
Filing as of May 29, 2026
Feed vintage Aug 17, 2026
Regulatory AUM
$519.6M
Above cohort median (national)
Discretionary AUM
$514.1M
Non-discretionary $5.5M
Clients
589
1,121 accounts
Employees
3
Above cohort median in WI
Identity & registration
ADV Item 1- Organization form
- Corporation
- Firm type
- Registered
- SEC region
- CHRO
- Registration date
- Oct 20, 2017
- Principal office
- 1215 SUFFOLK DR., UNIT 100, JANESVILLE, WI, 53546
- Phone
- 608-563-2437
Assets & accounts
ADV Item 5F- Total regulatory AUM
- $519.6M
- Discretionary AUM
- $514.1M
- Non-discretionary AUM
- $5.5M
- Discretionary accounts
- 1,118
- Non-discretionary accounts
- 3
- Total accounts
- 1,121
- AUM per client
- $882K
Clients by type
ADV Item 5D| Client type | Clients | AUM |
|---|---|---|
| High net worth individuals | 148 | $306.2M |
| Pension and profit sharing plans | Fewer than 5 | $5.5M |
| Individuals (other than high net worth individuals) | 441 | $207.9M |
Compensation & activities
ADV Items 5E, 5GCompensation
- Hourly charges
- A percentage of assets under your management
Advisory activities
- Other advisory activities
- Financial planning services
- Portfolio management for individuals and/or small businesses
Custody
ADV Item 9- Firm Custody Cash
- Yes
- Firm Custody Assets
- No
- Firm Custody Clients
- No
- Firm Custody Securities
- Yes
- Related Person Custody Cash
- No
- Related Person Custody Assets
- No
- Related Person Custody Clients
- No
- Related Person Custody Securities
- No
Disclosure events
ADV Item 11This firm answered no to every Item 11 disclosure question in this filing.
Filed changes
| Date | Field | From | To |
|---|---|---|---|
| Aug 12, 2026 | Registration | — | APPROVED |
Every value above is reproduced from this firm's Form ADV filing. Fields the firm left blank are shown as “Not reported” rather than filled in from other sources.