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CROSS STATE FINANCIAL GROUP LLC
CRD 282011File 801-117843
APPROVED
Retail clients
Custody
Disclosure events
Filing as of Apr 24, 2026
Feed vintage Oct 1, 2026
Regulatory AUM
$188.3M
Bottom 25% of cohort (national)
Discretionary AUM
$188.3M
Clients
406
1,111 accounts
Employees
10
Below cohort median in NM
Identity & registration
ADV Item 1- Organization form
- Limited Liability Company
- Firm type
- Registered
- SEC region
- DRO
- Registration date
- Jan 2, 2020
- Principal office
- 6721 ACADEMY RD. NE, SUITE B, ALBUQUERQUE, NM, 87109
- Phone
- 800-621-6974
Assets & accounts
ADV Item 5F- Total regulatory AUM
- $188.3M
- Discretionary AUM
- $188.3M
- Non-discretionary AUM
- $0
- Discretionary accounts
- 1,111
- Non-discretionary accounts
- 0
- Total accounts
- 1,111
- AUM per client
- $464K
Clients by type
ADV Item 5D| Client type | Clients | AUM |
|---|---|---|
| Charitable organizations | 7 | $14.2M |
| High net worth individuals | 50 | $68.5M |
| Pension and profit sharing plans | Fewer than 5 | $1.9M |
| Individuals (other than high net worth individuals) | 345 | $103.7M |
Compensation & activities
ADV Items 5E, 5GCompensation
- Fixed fees
- Hourly charges
- A percentage of assets under your management
Advisory activities
- Financial planning services
- Selection of other advisers
- Portfolio management for individuals and/or small businesses
Custody
ADV Item 9- Firm Custody Cash
- Yes
- Firm Custody Assets
- No
- Firm Custody Clients
- No
- Firm Custody Securities
- Yes
- Related Person Custody Cash
- No
- Related Person Custody Assets
- No
- Related Person Custody Clients
- No
- Related Person Custody Securities
- No
Disclosure events
ADV Item 11- Q11D2
Filed changes
| Date | Field | From | To | Change |
|---|---|---|---|---|
| Apr 1, 2026 | Employees | 9 | 10 | increased by1 |
| Apr 1, 2026 | Clients | 432 | 406 | decreased by26 |
| Apr 1, 2026 | AUM | $166,767,480 | $188,304,908 | increased by$21,537,428 |
| Apr 1, 2026 | Accounts | 1,028 | 1,111 | increased by83 |
| May 1, 2025 vs Oct 1, 2022 | Clients | 275 | 432 | increased by157 |
| May 1, 2025 vs Oct 1, 2022 | AUM | $113,123,167 | $166,767,480 | increased by$53,644,313 |
| May 1, 2025 vs Oct 1, 2022 | Accounts | 637 | 1,028 | increased by391 |
| Aug 1, 2022 | Employees | 7 | 9 | increased by2 |
| Apr 1, 2022 | Employees | 6 | 7 | increased by1 |
| Apr 1, 2022 | Clients | 252 | 275 | increased by23 |
| Apr 1, 2022 | AUM | $93,473,471 | $113,123,167 | increased by$19,649,696 |
| Apr 1, 2022 | Accounts | 508 | 637 | increased by129 |
| Apr 1, 2021 | Registration | — | APPROVED |
On Form 5500, an adviser usually appears as a plan service provider (Schedule C), not the plan sponsor.
See plans that list “CROSS STATE” as a service provider on 5500mcp →Matched by name only — Form ADV and Form 5500 share no identifier, and names are searched loosely (“CROSS STATE” may also match similarly-named firms). Confirm identity against each filing.
Every value above is reproduced from this firm's Form ADV filing. Fields the firm left blank are shown as “Not reported” rather than filled in from other sources.