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360 FINANCIAL
Legal name: 360 FINANCIAL, INC.
CRD 168600File 801-78425
APPROVED
Retail clients
Custody
Disclosure events
Filing as of May 12, 2026
Feed vintage Oct 1, 2026
Regulatory AUM
$700.5M
Above cohort median (national)
Discretionary AUM
$636.5M
Non-discretionary $64.1M
Clients
1,206
2,079 accounts
Employees
16
Above cohort median in MN
Identity & registration
ADV Item 1- Organization form
- Corporation
- Firm type
- Registered
- SEC region
- CHRO
- Registration date
- Aug 30, 2013
- Principal office
- 849 LAKE STREET EAST, WAYZATA, MN, 55391
- Phone
- 952-542-8900
- Website
- HTTP://WWW.360FINANCIAL.NET
Assets & accounts
ADV Item 5F- Total regulatory AUM
- $700.5M
- Discretionary AUM
- $636.5M
- Non-discretionary AUM
- $64.1M
- Discretionary accounts
- 2,069
- Non-discretionary accounts
- 10
- Total accounts
- 2,079
- AUM per client
- $581K
Clients by type
ADV Item 5D| Client type | Clients | AUM |
|---|---|---|
| Other | 25 | $79.1M |
| Charitable organizations | Fewer than 5 | $4.8M |
| High net worth individuals | 421 | $464.0M |
| Pension and profit sharing plans | Fewer than 5 | $1.7M |
| Individuals (other than high net worth individuals) | 756 | $151.0M |
Compensation & activities
ADV Items 5E, 5GCompensation
- Fixed fees
- Hourly charges
- A percentage of assets under your management
Advisory activities
- Other
- Financial planning services
- Portfolio management for other
- Portfolio management for businesses
- Portfolio management for individuals and/or small businesses
Custody
ADV Item 9- Firm Custody Cash
- Yes
- Firm Custody Assets
- No
- Firm Custody Clients
- No
- Firm Custody Securities
- No
- Related Person Custody Cash
- No
- Related Person Custody Assets
- No
- Related Person Custody Clients
- No
- Related Person Custody Securities
- No
Disclosure events
ADV Item 11- Q11C1
- Q11C2
- Q11C4
- Q11C5
Filed changes
| Date | Field | From | To | Change |
|---|---|---|---|---|
| Jun 1, 2026 | Employees | 15 | 16 | increased by1 |
| Apr 1, 2026 | Employees | 14 | 15 | increased by1 |
| Apr 1, 2026 | Clients | 832 | 1,206 | increased by374 |
| Apr 1, 2026 | AUM | $567,566,550 | $700,535,009 | increased by$132,968,459 |
| Apr 1, 2026 | Accounts | 1,940 | 2,079 | increased by139 |
| May 1, 2025 vs Oct 1, 2022 | Employees | 16 | 14 | decreased by2 |
| May 1, 2025 vs Oct 1, 2022 | Clients | 456 | 832 | increased by376 |
| May 1, 2025 vs Oct 1, 2022 | AUM | $420,716,920 | $567,566,550 | increased by$146,849,630 |
| May 1, 2025 vs Oct 1, 2022 | Accounts | 1,001 | 1,940 | increased by939 |
| Apr 1, 2022 | Employees | 12 | 16 | increased by4 |
| Apr 1, 2022 | Clients | 412 | 456 | increased by44 |
| Apr 1, 2022 | AUM | $345,750,351 | $420,716,920 | increased by$74,966,569 |
| Apr 1, 2022 | Accounts | 894 | 1,001 | increased by107 |
| Apr 1, 2021 | Registration | — | APPROVED |
On Form 5500, an adviser usually appears as a plan service provider (Schedule C), not the plan sponsor.
See plans that list “360 FINANCIAL” as a service provider on 5500mcp →Matched by name only — Form ADV and Form 5500 share no identifier, and names are searched loosely (“360 FINANCIAL” may also match similarly-named firms). Confirm identity against each filing.
Every value above is reproduced from this firm's Form ADV filing. Fields the firm left blank are shown as “Not reported” rather than filled in from other sources.

