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SARONA ASSET MANAGEMENT INC.
CRD 160963File 801-76668
APPROVED
Custody
Filing as of Sep 30, 2026
Feed vintage Oct 1, 2026
Regulatory AUM
$339.2M
Below cohort median (national)
Discretionary AUM
$166.8M
Non-discretionary $172.4M
Clients
4
4 accounts
Employees
29
Identity & registration
ADV Item 1- Organization form
- Corporation
- Firm type
- Registered
- SEC region
- HQ
- Registration date
- May 14, 2012
- Principal office
- THE CATALYST COMMONS, 210-137 GLASGOW STREET, ONTARIO, KITCHENER, N2G 4X8
- Phone
- 1-519-883-7557
- Website
- HTTPs://WWW.SARONAFUND.COM
Assets & accounts
ADV Item 5F- Total regulatory AUM
- $339.2M
- Discretionary AUM
- $166.8M
- Non-discretionary AUM
- $172.4M
- Discretionary accounts
- 3
- Non-discretionary accounts
- 1
- Total accounts
- 4
- AUM per client
- $84.8M
Clients by type
ADV Item 5D| Client type | Clients | AUM |
|---|---|---|
| Non-U.S. persons | Fewer than 5 | $172.4M |
| Pooled investment vehicles | 3 | $166.8M |
Compensation & activities
ADV Items 5E, 5GCompensation
- Performance-based fees
- A percentage of assets under your management
Advisory activities
- Portfolio management for businesses
- Portfolio management for pooled investment vehicles
Custody
ADV Item 9- Firm Custody Cash
- No
- Firm Custody Assets
- Yes
- Firm Custody Clients
- Yes
- Firm Custody Securities
- No
- Related Person Custody Cash
- No
- Related Person Custody Assets
- No
- Related Person Custody Clients
- No
- Related Person Custody Securities
- Yes
Disclosure events
ADV Item 11This firm answered no to every Item 11 disclosure question in this filing.
Filed changes
| Date | Field | From | To | Change |
|---|---|---|---|---|
| Oct 1, 2026 | Employees | 27 | 29 | increased by2 |
| Oct 1, 2026 | AUM | $363,004,507 | $339,154,831 | decreased by$23,849,676 |
| Feb 1, 2026 | Employees | 24 | 27 | increased by3 |
| Dec 1, 2025 vs May 1, 2025 | Employees | 21 | 24 | increased by3 |
| Dec 1, 2025 vs May 1, 2025 | AUM | $378,992,833 | $363,004,507 | decreased by$15,988,326 |
| May 1, 2025 vs Oct 1, 2022 | Employees | 15 | 21 | increased by6 |
| May 1, 2025 vs Oct 1, 2022 | Clients | 7 | 4 | decreased by3 |
| May 1, 2025 vs Oct 1, 2022 | AUM | $340,779,981 | $378,992,833 | increased by$38,212,852 |
| May 1, 2025 vs Oct 1, 2022 | Accounts | 7 | 4 | decreased by3 |
| Jul 1, 2022 | Employees | 18 | 15 | decreased by3 |
| May 1, 2022 | Employees | 16 | 18 | increased by2 |
| May 1, 2022 | Clients | 6 | 7 | increased by1 |
| May 1, 2022 | AUM | $329,620,710 | $340,779,981 | increased by$11,159,271 |
| May 1, 2022 | Accounts | 6 | 7 | increased by1 |
| Oct 1, 2021 | Employees | 14 | 16 | increased by2 |
On Form 5500, an adviser usually appears as a plan service provider (Schedule C), not the plan sponsor.
See plans that list “SARONA ASSET” as a service provider on 5500mcp →Matched by name only — Form ADV and Form 5500 share no identifier, and names are searched loosely (“SARONA ASSET” may also match similarly-named firms). Confirm identity against each filing.
Every value above is reproduced from this firm's Form ADV filing. Fields the firm left blank are shown as “Not reported” rather than filled in from other sources.