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LEGACY FINANCIAL GROUP
Legal name: LEGACY FINANCIAL GROUP, LLC
CRD 154927File 801-79803
APPROVED
Retail clients
Custody
Filing as of May 18, 2026
Feed vintage Aug 17, 2026
Regulatory AUM
$1.01B
Above cohort median (national)
Discretionary AUM
$995.6M
Non-discretionary $11.9M
Clients
1,452
4,146 accounts
Employees
18
Top 25% of cohort in IA
Identity & registration
ADV Item 1- Organization form
- Limited Liability Company
- Firm type
- Registered
- SEC region
- CHRO
- Registration date
- May 29, 2014
- Principal office
- 6000 GRAND AVENUE, SUITE B, DES MOINES, IA, 50312
- Phone
- 515-255-3306
- Website
- http://www.billelson.com
Assets & accounts
ADV Item 5F- Total regulatory AUM
- $1.01B
- Discretionary AUM
- $995.6M
- Non-discretionary AUM
- $11.9M
- Discretionary accounts
- 4,082
- Non-discretionary accounts
- 64
- Total accounts
- 4,146
- AUM per client
- $694K
Clients by type
ADV Item 5D| Client type | Clients | AUM |
|---|---|---|
| Other | Fewer than 5 | $9.3M |
| High net worth individuals | 314 | $686.4M |
| Individuals (other than high net worth individuals) | 1,136 | $311.9M |
Compensation & activities
ADV Items 5E, 5GCompensation
- Other
- Hourly charges
- Other (described) — FINANCIAL EDUCATION PROGRAM FEES
- A percentage of assets under your management
Advisory activities
- Other
- Financial planning services
- Selection of other advisers
- Portfolio management for individuals and/or small businesses
Custody
ADV Item 9- Firm Custody Cash
- Yes
- Firm Custody Assets
- No
- Firm Custody Clients
- No
- Firm Custody Securities
- No
- Related Person Custody Cash
- No
- Related Person Custody Assets
- No
- Related Person Custody Clients
- No
- Related Person Custody Securities
- No
Disclosure events
ADV Item 11This firm answered no to every Item 11 disclosure question in this filing.
Filed changes
| Date | Field | From | To |
|---|---|---|---|
| Aug 12, 2026 | Registration | — | APPROVED |
Every value above is reproduced from this firm's Form ADV filing. Fields the firm left blank are shown as “Not reported” rather than filled in from other sources.

