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LEGACY FINANCIAL GROUP
Legal name: LEGACY FINANCIAL GROUP, LLC
CRD 154927File 801-79803
APPROVED
Retail clients
Custody
Filing as of May 18, 2026
Feed vintage Oct 1, 2026
Regulatory AUM
$1.01B
Above cohort median (national)
Discretionary AUM
$995.6M
Non-discretionary $11.9M
Clients
1,452
4,146 accounts
Employees
18
Top 25% of cohort in IA
Identity & registration
ADV Item 1- Organization form
- Limited Liability Company
- Firm type
- Registered
- SEC region
- CHRO
- Registration date
- May 29, 2014
- Principal office
- 6000 GRAND AVENUE, SUITE B, DES MOINES, IA, 50312
- Phone
- 515-255-3306
- Website
- http://www.legacyonline.com
Assets & accounts
ADV Item 5F- Total regulatory AUM
- $1.01B
- Discretionary AUM
- $995.6M
- Non-discretionary AUM
- $11.9M
- Discretionary accounts
- 4,082
- Non-discretionary accounts
- 64
- Total accounts
- 4,146
- AUM per client
- $694K
Clients by type
ADV Item 5D| Client type | Clients | AUM |
|---|---|---|
| Other | Fewer than 5 | $9.3M |
| High net worth individuals | 314 | $686.4M |
| Individuals (other than high net worth individuals) | 1,136 | $311.9M |
Compensation & activities
ADV Items 5E, 5GCompensation
- Other
- Hourly charges
- Other (described) — FINANCIAL EDUCATION PROGRAM FEES
- A percentage of assets under your management
Advisory activities
- Other
- Financial planning services
- Selection of other advisers
- Portfolio management for individuals and/or small businesses
Custody
ADV Item 9- Firm Custody Cash
- Yes
- Firm Custody Assets
- No
- Firm Custody Clients
- No
- Firm Custody Securities
- No
- Related Person Custody Cash
- No
- Related Person Custody Assets
- No
- Related Person Custody Clients
- No
- Related Person Custody Securities
- No
Disclosure events
ADV Item 11This firm answered no to every Item 11 disclosure question in this filing.
Filed changes
| Date | Field | From | To | Change |
|---|---|---|---|---|
| Apr 1, 2026 | Clients | 1,473 | 1,452 | decreased by21 |
| Apr 1, 2026 | AUM | $840,400,934 | $1,007,573,360 | increased by$167,172,426 |
| Apr 1, 2026 | Accounts | 3,763 | 4,146 | increased by383 |
| May 1, 2025 vs Oct 1, 2022 | Clients | 2,147 | 1,473 | decreased by674 |
| May 1, 2025 vs Oct 1, 2022 | AUM | $713,089,262 | $840,400,934 | increased by$127,311,672 |
| May 1, 2025 vs Oct 1, 2022 | Accounts | 3,966 | 3,763 | decreased by203 |
| Apr 1, 2022 | Employees | 15 | 18 | increased by3 |
| Apr 1, 2022 | Clients | 1,334 | 2,147 | increased by813 |
| Apr 1, 2022 | AUM | $591,624,180 | $713,089,262 | increased by$121,465,082 |
| Apr 1, 2022 | Accounts | 3,810 | 3,966 | increased by156 |
| Apr 1, 2021 | Registration | — | APPROVED |
On Form 5500, an adviser usually appears as a plan service provider (Schedule C), not the plan sponsor.
See plans that list “LEGACY FINANCIAL” as a service provider on 5500mcp →Matched by name only — Form ADV and Form 5500 share no identifier, and names are searched loosely (“LEGACY FINANCIAL” may also match similarly-named firms). Confirm identity against each filing.
Every value above is reproduced from this firm's Form ADV filing. Fields the firm left blank are shown as “Not reported” rather than filled in from other sources.