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THE GOFF FINANCIAL GROUP
Legal name: MATTHEW GOFF INVESTMENT ADVISOR, LLC
CRD 114796File 801-62129
APPROVED
Retail clients
Filing as of Mar 31, 2026
Feed vintage Aug 17, 2026
Regulatory AUM
$674.4M
Above cohort median (national)
Discretionary AUM
$669.4M
Non-discretionary $5.0M
Clients
225
646 accounts
Employees
4
Above cohort median in TX
Identity & registration
ADV Item 1- Organization form
- Limited Liability Company
- Firm type
- Registered
- SEC region
- FWRO
- Registration date
- Jun 19, 2003
- Principal office
- 11 GREENWAY PLAZA, SUITE 1425, HOUSTON, TX, 77046
- Phone
- 713-850-8900
- Website
- HTTP://WWW.GOFFFINANCIAL.COM
Assets & accounts
ADV Item 5F- Total regulatory AUM
- $674.4M
- Discretionary AUM
- $669.4M
- Non-discretionary AUM
- $5.0M
- Discretionary accounts
- 644
- Non-discretionary accounts
- 2
- Total accounts
- 646
- AUM per client
- $3.0M
Clients by type
ADV Item 5D| Client type | Clients | AUM |
|---|---|---|
| High net worth individuals | 142 | $634.2M |
| Pension and profit sharing plans | Fewer than 5 | $6.9M |
| Individuals (other than high net worth individuals) | 81 | $32.8M |
Compensation & activities
ADV Items 5E, 5GCompensation
- Fixed fees
- Hourly charges
- A percentage of assets under your management
Advisory activities
- Other
- Financial planning services
- Portfolio management for individuals and/or small businesses
Custody
ADV Item 9- Firm Custody Cash
- No
- Firm Custody Assets
- No
- Firm Custody Clients
- No
- Firm Custody Securities
- No
- Related Person Custody Cash
- No
- Related Person Custody Assets
- No
- Related Person Custody Clients
- No
- Related Person Custody Securities
- No
Disclosure events
ADV Item 11This firm answered no to every Item 11 disclosure question in this filing.
Filed changes
| Date | Field | From | To |
|---|---|---|---|
| Aug 17, 2026 | Clients | 226 | 225 |
| Aug 12, 2026 | Registration | — | APPROVED |
Every value above is reproduced from this firm's Form ADV filing. Fields the firm left blank are shown as “Not reported” rather than filled in from other sources.

