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GUIDED CHOICE ASSET MANAGEMENT, INC.

CRD 112674File 801-61922
APPROVED
Retail clients
Filing as of Mar 27, 2026
Feed vintage Aug 17, 2026
Regulatory AUM
$8.55B
Top 10% of cohort (national)
Discretionary AUM
$8.55B
Clients
84,744
84,744 accounts
Employees
22
Top 10% of cohort in NV

Identity & registration

ADV Item 1
Organization form
Corporation
Firm type
Registered
SEC region
LARO
Registration date
Oct 10, 2002
Principal office
200 S VIRGINIA STREET, SUITE 310, RENO, NV, 89501
Phone
888-675-4532

Assets & accounts

ADV Item 5F
Total regulatory AUM
$8.55B
Discretionary AUM
$8.55B
Non-discretionary AUM
$0
Discretionary accounts
84,744
Non-discretionary accounts
0
Total accounts
84,744
AUM per client
$101K

Clients by type

ADV Item 5D
Client typeClientsAUM
Pension and profit sharing plans25,398$7.48B
Individuals (other than high net worth individuals)59,346$1.06B

Compensation & activities

ADV Items 5E, 5G

Compensation

  • Other
  • Fixed fees
  • Other (described)IMPLEMENTATION; PRO SVCS; REIMBURSEMENTS; RETAIL ADVICE SVCS SUB
  • A percentage of assets under your management

Advisory activities

  • Financial planning services
  • Portfolio management for other
  • Portfolio management for businesses
  • Portfolio management for individuals and/or small businesses

Custody

ADV Item 9
Firm Custody Cash
No
Firm Custody Assets
No
Firm Custody Clients
No
Firm Custody Securities
No
Related Person Custody Cash
No
Related Person Custody Assets
No
Related Person Custody Clients
No
Related Person Custody Securities
No

Disclosure events

ADV Item 11

This firm answered no to every Item 11 disclosure question in this filing.

Filed changes

DateFieldFromTo
Aug 12, 2026RegistrationAPPROVED

Every value above is reproduced from this firm's Form ADV filing. Fields the firm left blank are shown as “Not reported” rather than filled in from other sources.