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NWF ADVISORY SERVICES INC
CRD 110410File 801-55681
APPROVED
Retail clients
Custody
Filing as of Mar 31, 2026
Feed vintage Oct 1, 2026
Regulatory AUM
$6.43B
Top 25% of cohort (national)
Discretionary AUM
$3.79B
Non-discretionary $2.63B
Clients
11,433
18,868 accounts
Employees
111
Top 25% of cohort in CA
Identity & registration
ADV Item 1- Organization form
- Corporation
- Firm type
- Registered
- SEC region
- LARO
- Registration date
- Jun 30, 1998
- Principal office
- 11835 W OLYMPIC BLVD, STE 1155 E., LOS ANGELES, CA, 90064
- Phone
- 310-475-5854
- Website
- HTTP://WWW.NWFADVISORY.COM
Assets & accounts
ADV Item 5F- Total regulatory AUM
- $6.43B
- Discretionary AUM
- $3.79B
- Non-discretionary AUM
- $2.63B
- Discretionary accounts
- 11,132
- Non-discretionary accounts
- 7,736
- Total accounts
- 18,868
- AUM per client
- $562K
Clients by type
ADV Item 5D| Client type | Clients | AUM |
|---|---|---|
| High net worth individuals | 303 | $722.7M |
| Individuals (other than high net worth individuals) | 11,130 | $5.70B |
Compensation & activities
ADV Items 5E, 5GCompensation
- Fixed fees
- Hourly charges
- A percentage of assets under your management
Advisory activities
- Other
- Financial planning services
- Selection of other advisers
- Portfolio management for other
- Portfolio management for businesses
- Portfolio management for individuals and/or small businesses
Custody
ADV Item 9- Firm Custody Cash
- Yes
- Firm Custody Assets
- No
- Firm Custody Clients
- No
- Firm Custody Securities
- Yes
- Related Person Custody Cash
- No
- Related Person Custody Assets
- No
- Related Person Custody Clients
- No
- Related Person Custody Securities
- No
Disclosure events
ADV Item 11This firm answered no to every Item 11 disclosure question in this filing.
Filed changes
| Date | Field | From | To | Change |
|---|---|---|---|---|
| Apr 1, 2026 | Employees | 71 | 111 | increased by40 |
| Apr 1, 2026 | Clients | 6,671 | 11,433 | increased by4,762 |
| Apr 1, 2026 | AUM | $3,824,876,751 | $6,426,161,220 | increased by$2,601,284,469 |
| Apr 1, 2026 | Accounts | 11,979 | 18,868 | increased by6,889 |
| May 1, 2025 vs Oct 1, 2022 | Employees | 3 | 71 | increased by68 |
| May 1, 2025 vs Oct 1, 2022 | Custody | No | Yes | |
| May 1, 2025 vs Oct 1, 2022 | Clients | 4,209 | 6,671 | increased by2,462 |
| May 1, 2025 vs Oct 1, 2022 | AUM | $2,125,567,690 | $3,824,876,751 | increased by$1,699,309,061 |
| May 1, 2025 vs Oct 1, 2022 | Accounts | 4,209 | 11,979 | increased by7,770 |
| Apr 1, 2022 | Employees | 7 | 3 | decreased by4 |
| Apr 1, 2022 | Clients | 3,798 | 4,209 | increased by411 |
| Apr 1, 2022 | AUM | $1,683,308,404 | $2,125,567,690 | increased by$442,259,286 |
| Apr 1, 2022 | Accounts | 4,072 | 4,209 | increased by137 |
| Apr 1, 2021 | Registration | — | APPROVED |
On Form 5500, an adviser usually appears as a plan service provider (Schedule C), not the plan sponsor.
See plans that list “NWF ADVISORY” as a service provider on 5500mcp →Matched by name only — Form ADV and Form 5500 share no identifier, and names are searched loosely (“NWF ADVISORY” may also match similarly-named firms). Confirm identity against each filing.
Every value above is reproduced from this firm's Form ADV filing. Fields the firm left blank are shown as “Not reported” rather than filled in from other sources.