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FOCUS INVESTMENT ADVISORS, INC

CRD 109970File 801-57176
APPROVED
Filing as of Mar 30, 2026
Feed vintage Oct 1, 2026
Regulatory AUM
$956.2M
Above cohort median (national)
Discretionary AUM
$469.3M
Non-discretionary $486.9M
Clients
36
34 accounts
Employees
7
Above cohort median in CA

Identity & registration

ADV Item 1
Organization form
Corporation
Firm type
Registered
SEC region
LARO
Registration date
Apr 10, 2000
Principal office
514 VIA DE LA VALLE, SUITE 200, SOLANA BEACH, CA, 92075
Phone
760-230-1880

Assets & accounts

ADV Item 5F
Total regulatory AUM
$956.2M
Discretionary AUM
$469.3M
Non-discretionary AUM
$486.9M
Discretionary accounts
24
Non-discretionary accounts
10
Total accounts
34
AUM per client
$26.6M

Clients by type

ADV Item 5D
Client typeClientsAUM
Banking or thrift institutionsFewer than 5$157.7M
Pension and profit sharing plans35$798.5M

Compensation & activities

ADV Items 5E, 5G

Compensation

  • Fixed fees
  • A percentage of assets under your management

Advisory activities

  • Financial planning services
  • Selection of other advisers
  • Portfolio management for other
  • Portfolio management for businesses
  • Portfolio management for individuals and/or small businesses

Custody

ADV Item 9
Firm Custody Cash
No
Firm Custody Assets
No
Firm Custody Clients
No
Firm Custody Securities
No
Related Person Custody Cash
No
Related Person Custody Assets
No
Related Person Custody Clients
No
Related Person Custody Securities
No

Disclosure events

ADV Item 11

This firm answered no to every Item 11 disclosure question in this filing.

Filed changes

DateFieldFromToChange
Apr 1, 2026Employees67increased by1
Apr 1, 2026Clients3436increased by2
Apr 1, 2026AUM$884,989,269$956,186,841increased by$71,197,572
May 1, 2025
vs Oct 1, 2022
Employees56increased by1
May 1, 2025
vs Oct 1, 2022
Clients17334decreased by139
May 1, 2025
vs Oct 1, 2022
AUM$704,464,829$884,989,269increased by$180,524,440
May 1, 2025
vs Oct 1, 2022
Accounts17334decreased by139
Apr 1, 2022Clients148173increased by25
Apr 1, 2022AUM$600,352,041$704,464,829increased by$104,112,788
Apr 1, 2022Accounts148173increased by25
Apr 1, 2021Registration—APPROVED

On Form 5500, an adviser usually appears as a plan service provider (Schedule C), not the plan sponsor.

See plans that list “FOCUS INVESTMENT” as a service provider on 5500mcp →

Matched by name only — Form ADV and Form 5500 share no identifier, and names are searched loosely (“FOCUS INVESTMENT” may also match similarly-named firms). Confirm identity against each filing.

Every value above is reproduced from this firm's Form ADV filing. Fields the firm left blank are shown as “Not reported” rather than filled in from other sources.