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WILLIAM HOWARD & CO. FINANCIAL ADVISORS, INC.
CRD 105959File 801-31084
APPROVED
Retail clients
Custody
Disclosure events
Filing as of Mar 10, 2026
Feed vintage Aug 17, 2026
Regulatory AUM
$342.1M
Below cohort median (national)
Discretionary AUM
$325.5M
Non-discretionary $16.5M
Clients
176
543 accounts
Employees
10
Below cohort median in TN
Identity & registration
ADV Item 1- Organization form
- Corporation
- Firm type
- Registered
- SEC region
- ARO
- Registration date
- Jan 28, 1988
- Principal office
- 6410 POPLAR AVE, SUITE 330, MEMPHIS, TN, 38119-4839
- Phone
- 901-761-5068
- Website
- HTTP://WWW.WHCFA.COM
Assets & accounts
ADV Item 5F- Total regulatory AUM
- $342.1M
- Discretionary AUM
- $325.5M
- Non-discretionary AUM
- $16.5M
- Discretionary accounts
- 400
- Non-discretionary accounts
- 143
- Total accounts
- 543
- AUM per client
- $1.9M
Clients by type
ADV Item 5D| Client type | Clients | AUM |
|---|---|---|
| High net worth individuals | 73 | $307.7M |
| Pension and profit sharing plans | 9 | $773K |
| Individuals (other than high net worth individuals) | 94 | $33.6M |
Compensation & activities
ADV Items 5E, 5GCompensation
- Fixed fees
- Hourly charges
- A percentage of assets under your management
Advisory activities
- Other
- Financial planning services
- Portfolio management for businesses
- Portfolio management for individuals and/or small businesses
Custody
ADV Item 9- Firm Custody Cash
- Yes
- Firm Custody Assets
- Yes
- Firm Custody Clients
- Yes
- Firm Custody Securities
- Yes
- Related Person Custody Cash
- No
- Related Person Custody Assets
- No
- Related Person Custody Clients
- No
- Related Person Custody Securities
- No
Disclosure events
ADV Item 11- Q11D4
Filed changes
| Date | Field | From | To |
|---|---|---|---|
| Aug 12, 2026 | Registration | — | APPROVED |
Every value above is reproduced from this firm's Form ADV filing. Fields the firm left blank are shown as “Not reported” rather than filled in from other sources.